Enable Your Business with AI Technology

วันที่ 8 มีนาคม 2562 (13.30น. – 16.30น.)

สถานที่ X04B, 10th Floor, The Knowledge Exchange (KX)

Topic#1: Goodbye marketing as we know it, hello AI.

By Tripti Chaudhary (Senior Regional Manager)

Let’s face it, this landscape is changing faster than we can say the word ‘programmatic’. Artificial intelligence (AI) has sunk its roots into this industry, just as marketers and advertisers in Asia are coming to grips with how online advertising has changed. The topic covers machine learning's impact on personalization, storytelling and the role of marketers.

 

Topic#2: The Impact of AI on Human Resources and The Future Workforce

By Sho Kondo (Head of Talentmind)

Technology, especially AI, is really changing the human resources game — there is room for improvement on all kinds of HR processes with the help of AI. But which tasks are better suited for the human side of human resources? Organizational leaders and human resources executives have faith that merging artificial intelligence (AI) into HR functions like onboarding and administration of benefits can and will improve the overall employee experience.

 

Topic#3: How AI will alter the Digital Marketing Landscape

By Chris Lu (Regional Head)

It’s evident that AI and its related technologies will run parallel to nearly all marketing tactics in the future. This Changes Everything: How AI Is Transforming Marketing as we know it. There is so much buzz around Artificial Intelligence that it can be hard to understand how and where it will have the biggest impact. Whether that be in social, email, digital or online marketing, responding to search queries and questions, sorting data or improving personalization. AI can be a highly valuable tool but it’s a long way away from being used to its full capacity.